December 1, 2015 – Once again, Neopost is being positioned as a visionary in the Gartner Magic Quadrant for Data Quality Tools research report.
The report explains that, due to the scale and complexity of the data landscape, the data quality tools market continues to show substantial growth, while also exhibiting innovation and change.
Next to Neopost’s continuing strategic focus on marketing scenarios and the customer/party data domain, the company offers a very stable product: Over 85% of Neopost’s reference customers stated that the software they use is stable.
In addition, Neopost has been focusing on the adoption of alternative delivery models. According to Vincent van Hunnik, Global Product Marketing director of Neopost Enterprise Digital Solutions, the company will continue to expand this focus. “As a matter of fact, we distinguish ourselves by offering data management solutions on premise, in a data hub and in the cloud. So, no matter where you want to deploy your data management solution…, we’ll make it happen.”
The product messaging of Neopost has been adapted to this strategy, in order to address the challenges of the complex data quality tools market.
For more information please contact:
Vincent van Hunnik: Click here to contact