Print Shop Owner

As a small commercial printer you face the same challenges as many other small businesses, how to retain customers and grow your business.

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Unlike most small businesses, as the owner of a printing business, you have an advantage: you have already invested in printing equipment. The good news: you are now equipped to add new services — and revenue — with very little additional investment.

Top Challenges

Top Challenges

You know your business best. If you’re like most owner-operated printers, you face stiff competition, smaller print orders and employee turnover. Industry studies confirm that printers only offering print services struggle to gain business compared to those who have diversified and expanded to offer print-related services.

Of the print-related services, mailing services offers the easiest transition and minimal investment.

Print Related Services

Data cleansing

Data cleansing

Data enhancement

Data enhancement

Graphic design

Graphic design

Mail preparation

Mail preparation

Mailing lists

Mailing lists

Marketing consultation

Marketing consultation

Diversify to Grow

Diversify to Grow

Consider how much of what you’re already printing for your clients ultimately ends up in the mail. If you’re not offering mailing services, your clients could be paying another provider to sort and submit it to USPS®. More likely, they affix a stamp and send it at full price. One-stop-shop services make coordinating regular mailings easier for them and virtually guarantees repeat business for you.

Free Webinar: Improve Mailing with Data Services.

Low-Cost Setup — High Return on Investment

Low-Cost Setup — High Return on Investment

Getting started with mailing preparation services doesn't have to cost a bundle. You already have the printing equipment and personnel. CASS™ and PAVE™ certified Bulk Mailer® direct mail software from Satori Software makes correctly preparing mailings easy without time-consuming, expensive training. Start with the basics and then scale your operation as your mailing preparation business grows.

Bulk Mailer Business Webinar